What does Prospectory provide?
We provide sustainable growth of your clients and client teams. How?
We analyse your client data. Find growth segments. Reset your innovations to propositions. Afterwards we will take action together. Our sales approach, your marketing. Translate this to continuous leads. Finally, assist your sales and consultant teams towards the deal. On the job. We will leave you with insight in purchasing behaviour and intentions of your prospects, dialogue with your prospects, actual leads, effective sales actions and sustainable growth with clients.
For more information please go to SERVICES
Kan iedereen in mijn team sales leren?
Ja. Door jullie klanten en Sales serieus te nemen. Hoe doe je dat? Met 4 stappen.
Voor meer informatie, ga naar DIENSTEN
How do I turn my product/service into a proposition that my clients want ?
You will get one or more proposition sessions depending on the complexity and/or number of services you provide. In those sessions we will challenge you to be your own client. We will ask you to translate your proposition characteristics to advantages for your clients. In a way that will appeal to your prospects. And we will make sure that your entire organization will be able to explain your services as propositions.
For more information please go to THINK
How do I know what is going on at my (potential) client so that I will take the right action?
You have two options:
You will receive an action plan based on analysis, which will indicate where you will have to take action in your target market in order to grow. This may be for prospects or expansion of existing clients. Our analysis will provide insight in:
- client triggers relevant for your propositions
- stakeholders, their changes in behaviour and purchase interests relevant to your propositions
You will receive well-founded alerts based on market sensoring that indicate where in your market something is happening that requires your action. This may be for new or existing clients. Our sensoring will provide you with a broad picture, which will allow you to act in time and not to miss any opportunities in your target market.
For more information please go to FOCUS
How do I get an appointment with my (potential) client?
You will get appointments with new clients with a clear agenda for the content of the appointment. This is possible because we first investigate what your prospect is dealing with. You will also get information with which your marketing can start to send out focussed mailings. And we will make sure that your client data will be enriched with all the input from calling and online actions.
How? We will start to call on your behalf. Not only cold. Not from a 'list'. But carefully handpicked new contacts that we will investigate beforehand with regard to the aanknopingspunten for your proposition. Due to this research we will be able to entrer into a dialogue with your future client. Build a case. Not pushing, but dialogue.
In addition, we will team up with your marketing. They will make sure that your proposition will be visible when we call. That will make it not a cold call. And we will assist in the nurture, so that the new relation will stay warm. Even if it does not immediately result in an appointment.
For more information please go to RELATION
How do I build a relationship with my (potential) client that will lead to long-lasting revenue growth?
We teach you how to do sales actions as effectively as possible. We do that in 3 different ways:
- In resultsessions - in which we challenge you and your team to keep focus on the right leads and to see which sales actions go with that.
- In sales coaching-on-the-job - in which we help you individually with current sales questions 'on the road', how to tackle certain leads and guarantee what we taught you.
- In workshops - in which we train you and your team on skills that are relevant for you, so that we do not stay inside too long. All this from (our and your) day-to-day practice.
In order to prepare you as well as possible (and to make it motivating for you_:
- You will receive a personal roadmap - in which we will determine together in 1 or 2 sessions how you will import sales in your day-to-day life and work
- You will receive - if requested - an elaborate personal analysis - in which we will demonstrate your (hidden) sales talent and strength. When doing that we will make use of the largest profile database in the world.
For more information go to SUCCESS
Isn’t Prospectory simply a consultancy? Writing reports but doing nothing?
No. Prospectory is a ‘doing agency’. We help you optimally design your sales process and do what is necessary to achieve your results. We either execute or help you execute.
RELATION? Isn’t Prospectory simply a call centre? Cold calls and pushing appointments?
No. Prospectory never just works down a list of phone calls. We always start by preparing you. Then we know exactly who your ideal target groups are, what proposition to approach them with, in what order, and via which medium: online or offline (which can include calling). We design your sales process for each target group/proposition combination. With the most relevant sales action for the maximum conversion opportunities. Your marketing is set up in a targeted way and feedback is continuously analysed. Your customer data will be enhanced, so that you become more effective every day.
SUCCESS? Isn’t Prospectory simply a training agency? Learning some tricks?
No. Prospectory doesn’t offer ‘loose’ training. We always start by preparing you. Then we know exactly who your ideal target groups are, what proposition to approach them with, and in what order. We design your sales process for each target group/proposition combination. Your team is involved from the start of this advice, and therefore, committed to your renewed sales process. Your team then receives 3 activities to ensure that you get the most out of your customers and team.
1) Not a heap of standard workshops, but a selection of custom workshops, to provide the necessary skills.
2) Result sessions that focus on your customers. The objective: always achievable targets, a healthy pipeline, and feasible sales actions.
3) Coaching On The Lead, where your team members are central. The objective: to make your people always sales-effective, properly follow up specific leads, and ensure acquired skills in their actions.
Who will I be dealing with if I do a project with Prospectory?
You will be dealing with only the members of the Prospectory team who are relevant to you, depending on which elements of the sales process you outsource to us. The two owners, Kurt en Frits, always have final responsibility for the successful completion and delivery of your sales project. Are you outsourcing a whole project to us? If so, you will get a project owner. Are you outsourcing part of a project? If so, you will be dealing directly with the person responsible for executing the sales work in question – the analyst for analysis, the marketing expert for proposition, our lead generation specialist for lead generation.